At the final Arizona Rattlers regular-season game on Saturday, August 8, at Talking Stick Resort Arena in downtown Phoenix, groups from the Salt River Pima-Maricopa Indian Community took part in a number of activities to support the team and enhance the event. The energy from the more than 12,000 fans who attended the game against the Portland Thunder was evident throughout the game and during the pregame and halftime activities.
The evening started with pregame activities that included participation of the Salt River High School JROTC program, which had the honor of posting the colors during the singing of the national anthem. Even though the high school color guard has performed similar duties at the arena in the past, each time is special because their presence offers the general public a glimpse at the caliber of students in Salt River.
Walter Holloway, a member of the SRPMIC Gaming Enterprises Board, was recognized during the coin toss.
The Salt River Senior Steppers were the main halftime entertainment for the game. The 13-member dance team, whose members range in age from 57 to 69, exhibited a lot of energy during their performance. Throughout the dance routine, the audience engagement was very good as people clapped and danced along to the music. After their routine was completed and the Senior Steppers exited the football field, the crowd gave the dancers a huge ovation.
All Arizona Rattlers home games are played at Talking Stick Resort Arena in Phoenix. Casino Arizona, the flagship gaming enterprise for the Community, is a major corporate sponsor of the team. This day was one of a number of opportunities Casino Arizona has had to educate others about the SRPMIC.
The Arizona Rattlers were the Arena Football League champions for 2014 and worked extremely hard throughout this season to once again reach the playoffs. The Rattlers fell to the San Jose SaberCats in the playoffs on August 22, meaning the Arena Bowl XXVIII championship game on August 29 featured the SaberCats and the Jacksonville Sharks.
The continued success of the Arizona Rattlers and the participation of SRPMIC forms a successful partnership that will continue to cultivate branding synergies and economic successes in years to come.